https://taxagents.blog.gov.uk/2014/04/16/new-look-for-hmrc-online-services/

New look for HMRC online services

In early April, you’ll notice that our online services are headed differently - which might make you wonder whether you’re looking at the genuine HMRC website. You will be. The changes are being introduced because more of our services will be accessed through GOV.UK in future - all part of our move to provide better digital services for customers.

The changes won’t affect how the services operate. They are simply being aligned with the new GOV.UK website and its new, cross-government, branding that all Departments are introducing. This is the only change. Nothing below the headers in any of the services will be affected.

On the subject of a ‘new look’ I would also like to welcome John Roche to the team. John is our lead on Agent Segmentation which includes the Agent Population Research work. John will also be one of our main bloggers.

8 comments

  1. Comment by Paul Shearon posted on

    What may I ask is "Agent segmentation"?

    Reply
    • Replies to Paul Shearon>

      Comment by ruthbulteel posted on

      We are really sorry it’s taken a while to respond to your comments.
      ‘Agent Segmentation’ refers to HMRC’s work on Agent Research, which we blogged about on 6 March. We have commissioned a survey to bring our knowledge about the agent population up to date.
      The survey has a strong digital emphasis and is looking at agent demographics, to help us understand your diverse needs. This will help us design better digital products for agents in future. The survey is going well and we hope to have the report back later in the summer.

      Reply
  2. Comment by Kevin Ringer posted on

    Compare this page with the same page on the old website at http://www.hmrc.gov.uk/news/online-services-changes.htm. The page on the old website occupies a small amount of space. In contrast the new website overflows the page and necessitates scrolling. Also the old page has all the main links neatly laid out in the banner and footer whereas on this page there are all sorts of irrelevant links displayed in a right mish mash.

    Reply
  3. Comment by Paul Shearon posted on

  4. Comment by ROGER LADBROOK posted on

    It is now 300414. Is there any point in commenting (see those above) and HMRC not responding?

    Reply
    • Replies to ROGER LADBROOK>

      Comment by ruthbulteel posted on

      We are really sorry it’s taken a while to respond to your comments.
      ‘Agent Segmentation’ refers to HMRC’s work on Agent Research, which we blogged about on 6 March. We have commissioned a survey to bring our knowledge about the agent population up to date.
      The survey has a strong digital emphasis and is looking at agent demographics, to help us understand your diverse needs. This will help us design better digital products for agents in future. The survey is going well and we hope to have the report back later in the summer.

      Reply
  5. Comment by Kevin Ringer posted on

    10/06/14 and still no comment from HMRC. Come on HMRC - is anyone actually taking notice of any of these comments?

    Reply
    • Replies to Kevin Ringer>

      Comment by ruthbulteel posted on

      We are really sorry it’s taken a while to respond to your comments.
      ‘Agent Segmentation’ refers to HMRC’s work on Agent Research, which we blogged about on 6 March. We have commissioned a survey to bring our knowledge about the agent population up to date.
      The survey has a strong digital emphasis and is looking at agent demographics, to help us understand your diverse needs. This will help us design better digital products for agents in future. The survey is going well and we hope to have the report back later in the summer.

      Reply

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